Gateway Polytechnic Academy Aviators

Originally conceived as a branding opportunity for a new school build in Queen Creek, these logo designs were styled after different eras of flight and influenced by small focus groups inclusive of the student body and administration. A vintage badge was selected as the final design which continued to influence the rest of the solutions for interior treatments that included printed ceiling tiles and suspended model planes which narrate a timeline of aviation history.

Final logo with two alternates

Original Barrel role concept from the architectural team

Original Barrel role concept from the architectural team

Initial color studies for final patterns inspired by flight paths over the site

Manifest of planes fabricated for the final installation

The completed space served as both a branded solution for the school and provided an educational component that is innovative and engaging.